Business Journey

Logo Design: Top 5 Things to Consider

Thinking about creating a logo? And maybe cutting some corners?

Before you do, I would ask you to consider a few things.

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Incorporate Brand Personality into Social Media

If you’ve been feeling less-than-enough in the realm of social media marketing, or building your brand with social media, you’re not alone. Most business owners cite a need for a more enhanced, more branded, social media presence…but they’re just not sure how to create that.

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The Benefits and Challenges of Being a Female Entrepreneur

So, you’re a woman in business? Or you’re a woman considering entering the ring?

Well, I’m sure you’ve gotten lots of advice—some pretty encouraging and some downright disheartening.

Whom should you listen to? Who knows best? And who can you count on to continue to guide you through the joys and pitfalls of being a female entrepreneur?

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The Value of Networking for Women in Start-Ups and Small Business

You’re looking for ways to increase the number of people you reach, the number of quality business relationships you establish…all whist decreasing the capital and time you invest in strengthening your start-up or small business within the market. In this, you’re not alone.

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Top 10 Tips for More Facebook Interaction

Interaction with your ideal clients is essential to success in social media marketing…and in any type of marketing, for that matter.

What are you doing to ensure that your ideal clients are feeling connected to your brand through your Facebook business page?Read more


SMART Goals in business

SMART Goals are Achieved Goals

What is your business without goals? It’s a wishing well, really—where dreams of success go to die. That might sound harsh, but it is the reality of goals that are either set incorrectly or not carried out.

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Tips on Speaking from Stage with Confidence

Speaking with confidence is about you BEING YOU - people buy people.

If you don't turn up as your authentic self then your audience will know. It's an energy thing. Other speakers do their thing and you do yours. Some women will prefer their style. Others will prefer yours. The people who need to connect with you will, if you allow flow.

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11 Reasons Why You Should be Blogging

What’s that? You say you don’t have a blog?

Perhaps you hold the belief that blogs are self-serving exercises for those who want to make their businesses seem more exciting? That may have been the reputation of blogs in the past but -

The blog has evolved.

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Why a Niche is Nice

As you build your business model, you will invariably come upon a choice: Should I serve a large industry or a niche market? If you decide upon a niche, you will serve a specific type of customer, with very specific needs, by delivering a specific product…you get the idea.

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