The 5 Stages of Branding – Infographic

Check out our new infographic on the 5 Stages of Branding. It takes a lot of marketing to get your business ranking over stage 1.

The 5 Stages of Branding:

  1. Brand Absence
    Consumers have no idea who you are. They might have bought from you before, but likely only because you were convenient to their location.
  2. Brand Awareness
    Consumers have heard of you. If shown your logo, they’ll recognise it.
  3. Brand Preference
    Consumers like your brand. They prefer to use you over your competitors.
  4. Brand Insistence
    Consumers love your brand.They refuse to use your competitors.
  5. Brand Advocacy
    Consumers love your brand so much that they recommend you to others.

I hope you enjoyed this article.

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